Meet The Founder Team behind Four Stripes
You’ve tried things. Built a website. Posted on social. Maybe run some ads. Still nothing. Contact form’s dead. Google Business Profile gets zero clicks. You’re on page 40 of Google. Each of our three services fixes one of those problems. Together, they get your business working the way it should: customers finding you, enquiries coming in, work getting booked.
( Hello )
We fix websites for Auckland businesses that don’t bring them any work — with Local SEO that gets you found long term, Google Ads that get leads fast, web design that converts visitors and tracking that shows you actual customers, not clicks.
( Intro )
Four Stripes
From the founders
We’re Evie and Monique, and we started Four Stripes with a simple vision: create a client-first marketing agency that does what’s right for your business, not what’s easy for ours. Since 2019, we’ve grown from home offices to our East Tamaki Creative Hub, helping Kiwi businesses generate over $13.6 million in revenue with 40:1 returns on investment. As a certified New Zealand Made service provider, we’ve perfected our trademarked First Page, First Call™ system through years of real results. We don’t just build websites or run ads—we become genuine partners invested in your success
( Daily Stack )
The Tools That Power Us
Speed, scale and style powered by the tools we know and love
WordPress
We use WordPress because its massive market share ensures our clients aren’t locked into a proprietary system and provides the ultimate flexibility for scaling.
AI / LLM’s
With all the AI tools on the market, we have selected Claude, ChatGPT, Perlexity and Gemini to complete a range of tasks for internal and client use.
SE Ranking
SE Ranking is one of the world’s best SEO and Keyword tracking tools. Not only does it help our team stay on top of keyword performance, but it also allows our clients a clear look at the results we generate with Local SEO.
Loveable
Loveable is an AI “Vibe Coding” platform that allows our team to create bespoke mini app solutions for clients’ sites where external out-of-the-box apps just simply won’t work.
Project In Mind?
Get In Touch
Tell us about your project — we’ll bring the tools, vision, and energy to make it real.
( FAQs )
Your Questions Answered
Helping you understand our process and offerings at Four Stripes.
What exactly is included in the cost?
We keep it simple, transparent, and results-focused.
Our pricing is based on the services you choose — whether that’s Local SEO, Google Ads Management, or both.
We don’t do long-term lock-in contracts, and there are no hidden fees. To see our pricing, please check out our Pricing’s page on the website.
What is your strategy and process for achieving our specific business goals?
Everything we do starts with your goals — not generic marketing KPIs.
Whether you want more enquiries, better-quality leads, or to break into the next revenue bracket, we tailor the strategy to fit.
But we don’t start from scratch every time.
We’ve developed proven recipes that work across service-based businesses — and we adapt them to suit your unique situation.
Our approach is holistic
We look at the full picture:
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Your website and how well it converts
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Your Google presence and local visibility
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Your current ad spend and resources
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The types of leads you want (and don’t want)
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And the gaps holding you back from consistent growth
We don’t just offer what we think you need — we build a plan based on what will actually get you the outcomes you want.
Here’s how the process works:
1. Clarity
We start with a proper strategy call to understand your business, goals, and current challenges.
2. Audit & Diagnosis
We run a full Local SEO and Google Ads audit to see what’s working, what’s not, and where the real opportunities lie.
3. Strategy Design
Using our proven frameworks, we map out a campaign tailored to your goals — whether that’s Local SEO, Google Ads, or both.
4. Implementation
We set up or optimise everything — tracking, pages, profiles, ads — so every part works together toward the same goal.
5. Continuous Improvement
No set-and-forget here. We monitor weekly, optimise monthly, and adjust based on real lead data — not guesswork.
How do you measure success and report on performance/ROI?
Most agencies stop at the surface.
They’ll show you how many people clicked your ad or landed on your website and call it a day. Very few track how many people actually called you or filled out the contact form on your website, and fewer can tell you exactly where the new lead came from and only 1% ask how many of those turned into money in your bank.
We’re not like most agencies.
At Four Stripes, we measure success the same way you do; by real leads and real revenue.
Here’s how we track and report performance:
Local SEO
We track keyword performance weekly so you can see your climb toward Page 1.
Google Business Insights: Calls, direction requests, website clicks — all monitored.
Lead Tracking: We capture every call, form, or message that comes through your Google presence and add the right tracking so we know where the lead came from, down to the page.
Live Reports: We give a live report, the same report we use. You can dive into every aspect of the results. We show you EVERYTHING!
Google Ads
Conversion Tracking: Not just clicks — we track actual phone calls and form enquiries.
Cost Per Lead: We show exactly how much you’re paying for each genuine lead.
Lead Quality Insights: We’ll help you understand which ads drive the kind of leads that turn into paying jobs.
ROI & Reporting
Monthly reports in plain English. No fluff.
Full visibility on where your money’s going and what it’s bringing back.
Plus, support to track how many leads you’re converting — so you can see the full picture from ad to income.
How will we communicate, and what level of support can we expect throughout the engagement?
We keep communication simple, clear, and responsive — no agency runaround.
Here’s what you can expect:
Regular Check-ins
We’ll schedule check-in calls (usually monthly) to walk you through results, updates, and any questions you have.
Fast, no-fluff support
Need something in between? Just email or message us.
We aim to respond within one business day — and usually much faster.
Clear Reporting
Every month, you’ll get a performance snapshot that actually makes sense — no jargon, no confusing dashboards.
If you want a walkthrough, we’re happy to hop on a quick call and talk you through it.
Real partnership
We don’t disappear after setup.
We’re in your corner, actively managing and improving things to help you hit your goals.
And if something’s not working the way you hoped, we want to know — so we can fix it.