Google Ads Management For Service Businesses
Tired of Agencies That Just Say “Spend More”? If you’re wondering why your ads feel flat, you’re not imagining it. We optimise everything—from your site to your keywords—before touching your budget.
i want more leads/sales
You already know Google Ads works—when it’s done right.
You’ve seen the potential: showing up at the exact moment someone searches for what you offer. That’s powerful. That’s why you started.
But if your current campaigns aren’t delivering consistent leads, you're not alone. Most business owners we speak to are already running ads when they come to us—they’re just not getting the calls, bookings, or return they expected.
You know your business inside and out.
What you shouldn't have to know is every hidden lever, keyword match type, and conversion setting buried inside a Google Ads account. That’s our job.
We don’t take the easy way out.
And unlike most agencies, we don’t take the lazy route of saying, “Just increase your budget.” Instead, we get into the weeds—fixing your targeting, your landing pages, your copy, your tracking—until the results make sense.
You’ve got better things to do than chase your agency for answers. That’s why we build campaigns that are transparent, accountable, and made to perform—without wasting your time or your spend.
We don’t hide behind dashboards or make decisions in a vacuum. We sit down, ask the right questions, and build your campaigns with actual context—your goals, your customers, your insight. That’s how ads start working again.
The Three Crucial Moments That Make or Break Your Google Ads
Google Ads only work when three key moments align—miss just one, and your budget bleeds without results.
1. The Search
It starts with someone searching for what you offer.
If your ad isn’t showing—or isn’t saying the right thing—you lose them before they even click.
2. The Click
They’ve landed on your site. Now what?
If they can’t see how to call, book, or enquire within seconds, they’re gone. No second chances.
3. The Lead
This is the payoff—when clicks turn into real conversations, bookings, and paying jobs. And this is where most campaigns fall flat: they measure clicks, not conversions.
So here’s what poorly managed Google Ads still look like:
❌ Generic ad copy that blends in
You’re paying to show up—so why sound like everyone else?
❌ No landing page strategy
Click-through rates mean nothing if the page doesn’t convert.
❌ No lead tracking
If you can’t see what campaign drove the call, you’re flying blind.
❌ Default settings and “recommended” changes
When agencies take Google’s word instead of doing the hard work.
We build your campaigns around these three moments—search, click, and lead—because that’s where the growth happens.
Not just more traffic.
Not just more spend.
More booked jobs, with clarity and control over what’s driving them.
Want to know what smarter Google Ads management actually looks like?
Check out our pricing and see what’s included—no fluff, no lock-ins, just clear strategy that delivers.
PPC Management Pricing
If It Takes 20+ Hours to Make Your Campaign Work, We Do It. This Is the Process That Gets You There.
Most agencies run your ads, optimise once a month and raise your budget. We don’t. We go deep—into your campaigns (multiple times a week), your website, your goals, and your industry. Because getting Google Ads to work isn’t about throwing more money at it, it’s about doing the work other agencies avoid.
Here’s how we do it:
The Process
i want more leads/sales
Choose a Package
That Works For You
Basic
Managing an ad spend of $500 - $1000 per month.
Standard
Managing an ad spend of $1000 - $1500 per month.
Essentials
Managing an ad spend of $1000 - $1500 per month.
About Your Google Ads Budget
Our pricing covers management only—your ad spend is paid directly to Google. We’ll help you set up your payment method inside your Google Ads account, using your credit or debit card. That way, you have full visibility and control over what’s being spent.
We agree on a daily budget up front, and structure your campaigns to stick to it. No surprises. No hidden markups. Just complete transparency from day one.
i want more leads/sales
Proof That Smarter Ad Management Pays Off Not Promises. Just Outcomes We’ve Already Achieved
Pilates Studio – Launch Campaign
617 Bookings $149.90 Avg Sale
From September 2024 to May 2025, this pilates studio’s Google Ads performance turned around dramatically. Conversion rates jumped from a poor 0.2% to a strong 12.65%—a massive 6230% improvement in turning clicks into actual sign-ups. At the same time, cost per click dropped from $1.23 to just $0.76, cutting ad spend by over 38% while increasing results.
Lux Accommodation Queenstown
3.8k Conv
$1100 Avg Per Night
After switching from a self-managed Google Ads setup in August 2024, this client saw a massive jump in performance by June 2025. Conversions skyrocketed from 1–2% to 35% — over 24x more effective. Cost per click dropped from $0.58 to $0.41 — saving 29%. Same $35/day budget, but now driving 328 leads a month (vs just 25 before). Smarter management. Better results. No extra spend.
Hair Salon – Launch Campaign
1.65k Conv
$145 Avg Per Service
This salon moved from DIY Google Ads to professional management and saw massive gains. Conversion rates jumped from 1–2% to 55%, and cost per click dropped from $1.63 to just $0.87. On the same $4.70 daily budget, they now book 224 new clients per month—up from just 4.
