The Curvy Rental Boutique
The Curvy Rental Boutique offers beautiful clothing rentals for curvy women in New Zealand, sizes 12-22. They guarantee a comfortable and stylish wardrobe that makes you feel amazing for any occasion. Explore their collection of over 500+ garments, including festival wear and frequent new arrivals.
Client: The Curvy Rental Boutique
Location: Glendowie, New Zealand
Services Provided: Website Development, Brand Refresh, Branded Photography
Website Type: Shopify eCommerce Website
Brand Photography: Nicoline Dickinson Photography
Brand refresh
new website
branded photos
marketing advice
About the project
The Curvy Rental Boutique, a unique fashion rental service for plus-size designer clothes, wanted to improve its online presence. Their old website wasn’t very user-friendly, and it lacked key features like checking the real-time availability of clothes, a simple booking system, and high-quality photos to show off their collection.
Our Solution:
We completely revamped The Curvy Rental Boutique’s brand and online experience. Here’s what we did:
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Website Development:
- Easy to Use: We created a website that’s easy to navigate and looks great on all devices, from phones to computers.
- Effortless Booking: We added a booking system that lets customers:
- See which clothes are available right now.
- Easily choose rental dates and times.
- Review and agree to the terms and conditions.
- Pay securely online.
- Mobile-Friendly: We made sure the website works perfectly on all mobile phones.
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Brand Refresh:
- Logo Update: We gave their logo a modern and stylish look that matches the new website and photos.
- Colour Palette: We introduced a vibrant colour palette, using pink and orange as the main colours, to create an eye-catching brand identity.
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High-Quality Photography:
- Professional Photoshoot: We did a professional photoshoot with a diverse range of models to showcase the clothes beautifully. This highlighted inclusivity and body positivity.
Results:
The new website and refreshed brand have significantly improved The Curvy Rental Boutique’s online presence. Here’s what we achieved:
- More Website Visitors: The user-friendly design and engaging visuals have attracted more visitors to their website.
- Easier Bookings: The simple booking process has made it much easier for customers to rent clothes, leading to a significant increase in bookings.
- Stronger Brand: The refreshed brand identity and high-quality photos have elevated the brand’s image and made it stand out in the market.
By combining smart design, cutting-edge technology, and a focus on customer experience, we helped The Curvy Rental Boutique achieve its business goals and provide an exceptional online shopping experience for its customers.
Like what you see?
Book a chat with us to make a plan to get your branded photography and new website out into the world.
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