New Zealand’s Most Effective Local SEO for Service Businesses
Rank Higher on Google with local seo and Convert More Customers
Expert Local SEO services for New Zealand service businesses. Our proven First Page, First Call™ system gets you ranking on Google, dominating the local map pack, and converting search traffic into paying customers across NZ.
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We'll show you the First Page, First Call system in action.
Why Most SEO Companies Fail to Deliver Real Results
We Don’t Experiment. We Use the First Page, First Call™ System That Actually Works.
Most SEO agencies promise you’ll rank “eventually” and charge you monthly fees with no guarantees. That’s expensive hope, not strategy. We take a completely different approach. Four Stripes uses the First Page, First Call™ system—a proven Local SEO framework specifically designed for service-based businesses across New Zealand. This isn’t guesswork or outdated SEO tactics. It’s a battle-tested methodology that consistently gets businesses ranking on page one of Google and dominating the local map pack. We’re so confident in our system, we guarantee results in 3 months—or we work for free. Our proven Local SEO structure solves the biggest problem with SEO companies: getting you actual rankings that generate real leads and customers.
Here’s how our system works:
Strategic Location Page Creation
Google Business Profile Domination
First Page Guarantee
Real-Time Tracking & Reporting
Roofing Company results in 3 months in east auckland
Why Service Businesses Choose Our Local SEO Over Traditional Agencies
Most SEO companies throw tactics at the wall and hope something sticks. They’ll optimise your website, build some links, and send you vague monthly reports showing “progress.”
Our First Page, First Call™ system is different.
It’s built on data from hundreds of successful Local SEO campaigns across New Zealand. We know exactly what Google looks for when ranking service businesses. We know which tactics work in competitive markets like Auckland, Wellington, and Christchurch—and which ones waste your money.
Every location page, every keyword, every piece of content is strategically created to guide one goal: getting you ranking on page one and converting that traffic into booked jobs. This is the same Local SEO framework that consistently gets NZ service businesses:
Ranking in the Google local map pack
Appearing on page one for their most valuable keywords, generating qualified leads from organic search traffic, and reducing their reliance on expensive Google Ads
One Website. Multiple Rankings. More Leads from Every Area You Service.
How Location Pages Help You Rank Across Multiple Cities
Here’s what most service businesses get wrong about Local SEO: they have one homepage trying to rank for every service in every location—”Plumber in Auckland, Wellington, Christchurch, Hamilton…” Google won’t rank you for that. Google wants specific, valuable content for specific locations. That’s why our First Page, First Call™ system includes strategic location page creation. We create dedicated, keyword-optimised pages for each of your services in each location you target. If you’re a plumber serving 5 cities with 3 main services, that’s 15 location pages—each targeting specific search terms like “emergency plumber in Wellington” or “hot water cylinder replacement Auckland.”
Each location page includes locally relevant content, service-specific keywords people actually search for, clear calls-to-action driving phone calls, schema markup helping Google understand your service areas, and embedded maps. This is how you dominate local search across New Zealand—not just one city. Our clients rank for dozens of high-value local keywords, capturing leads from every area they service.
Ready to Rank on Page One and Get More Local Leads?
Our First Page, First Call™ System Gets You Results FAST
Most SEO companies want you locked into 6-12 month contracts with no guarantees. They’ll tell you SEO “takes time” and ask you to keep paying while you wait for results. Not us.
With Four Stripes’ First Page, First Call™ system, you’ll see measurable ranking improvements within 90 days—or we work for free until you do.
Here’s what you get:
- Strategic location pages targeting your most valuable service areas
- Google Business Profile optimisation to dominate the local map pack
- Ongoing content and keyword targeting to maintain and improve rankings
- Live dashboard access showing your rankings
- Bi-weekly strategy calls (first 3 months) with our local seo expert
Plus, three powerful bonuses are included in every package:
🎁 AI Review Assistant
🎁 90-Day Content Domination Course
🎁 Objection Handling Scripts
Watch The First Page, First Call™ System Generate Real Results
Don't just take our word for it. Watch Monique show you actual client results, live rankings, and how our clients are now being recommended by ChatGPT and AI search tools. This isn't theory—it's what's happening right now for businesses using our proven system.
How we work
From First Meeting To First Page in 90 Days
We don't believe in long, complicated onboarding or leaving you in the dark. Here's exactly how the First Page, First Call system works:
More than happy to recommend this dynamic duo. If you’re serious about getting the best results from your digital spend it’s a no-brainer to get Evie and Monique on your side.
Cheers, JarrydFour Stripes
Step 1: Discovery & Strategy
We dive into your business, your service areas, and your competition. We identify the exact keywords and suburbs where you should be dominating, and build a custom roadmap for your local market.
What happens:
- Competitor analysis in your area
- Keyword research for your trade and locations
- Google Business Profile audit
- Strategic plan delivered
Step 2: Website Build & Optimisation
Your high-converting website goes live. Every page is built to rank in local search and turn visitors into calls. Mobile-optimised, fast-loading, and designed specifically for tradies.
What happens:
- WordPress website design and development, using our proven layout
- Service area pages created for target suburbs
- On-page SEO optimisation
- Contact forms and call tracking set up
- Site launched on reliable hosting
Step 3: Local SEO Foundation
While your site is being built, we're laying the groundwork for local search domination. Your Google Business Profile gets optimised and we start establishing your presence across the web.
What happens:
- Google Business Profile fully optimized
- Local citations built across key directories
- NAP (Name, Address, Phone) consistency established
- Initial content strategy implemented
Step 4: Ongoing Growth & Optimisation (Monthly)
Local SEO isn't set-and-forget. We continuously monitor your rankings, reviews, create content, and refine your strategy to keep you at the top and ahead of competitors.
What you get every month:
- Ranking reports for target keywords
- Google Business Profile management and posts
- Review generation and monitoring
- New content creation (blogs, service pages)
- Technical SEO maintenance
- Strategy adjustments based on results
What Makes Us Different
— using proven systems
— transparent reporting
— Tradie-focused
— Real Support
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Let me show the First Page, First Call System
FAQ’s
How long does it take to see results from Local SEO?
With our First Page, First Call™ system, most clients see measurable ranking improvements within 60-90 days. You’ll typically start appearing in the Google local map pack first, followed by organic page one rankings for your target keywords. We guarantee you’ll rank on page one within 3 months—if you don’t, we work for free until you do. Unlike other SEO companies in New Zealand, we back our work with real guarantees.
What's the difference between Local SEO and regular SEO?
Local SEO focuses specifically on ranking your business in location-based searches and the Google local map pack—where most service business leads come from. It includes Google Business Profile optimisation, local citation building, location-specific content, and review management. Regular SEO targets broader, non-location keywords. As a service-based business in New Zealand, Local SEO is far more valuable because your customers search for “plumber near me” or “electrician in Auckland”—not generic terms.
Do I need a new website for Local SEO to work?
Not necessarily. We can implement our Local SEO system on your existing website by creating optimised location pages and improving your site structure. However, if your current website is slow, not mobile-responsive, or poorly designed, we recommend combining Local SEO with our WordPress website development service for maximum results. A website built for both SEO and conversions will always outperform one that’s been patched together.
Can you guarantee I'll rank #1 on Google?
We guarantee you’ll rank on page one within 3 months for your target keywords, or we work for free. Ranking in position #1 specifically depends on your industry competition, location, and how many competitors are also investing in SEO. Our goal is to get you ranking high enough to generate consistent leads—often positions 1-3 in the local map pack and positions 1-5 in organic results. These positions drive the majority of clicks and leads. Many of our clients do achieve #1 rankings, but we guarantee page one as our baseline commitment.
Do you work with businesses outside of Auckland?
Absolutely. Four Stripes provides Local SEO services to service-based businesses across all of New Zealand—including Wellington, Christchurch, Hamilton, Tauranga, Dunedin, and regional areas. Our system works regardless of your location because we optimise for the specific cities and areas you serve. Whether you’re targeting one city or want to rank across multiple regions in NZ, our First Page, First Call™ system gets you results.